THE CONCEPTUAL PRINCIPLES OF STRATEGIC MANAGEMENT BY COMPETITIVENESS OF HIGHER EDUCATIONAL INSTITUTIONS (66-70)

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Дата публикации статьи в журнале: 2020/04/16
Название журнала: Восточно Европейский Научный Журнал, Выпуск: 55, Том: 3, Страницы в выпуске: 66-70
Автор: The essence and components of the providing higher educational institutions` competitiveness system are examined
, Podilsky Special Educational and Rehabilitation Socio-Economic College, Phd in Economics
Автор: Humeniuk Iryna Leontiivna
, Podilsky Special Educational and Rehabilitation Socio-Economic College, Phd in Economics
Автор: Voloshchuk Maryna Borysivna
, Podilsky Special Educational and Rehabilitation Socio-Economic College,
Анотация: The essence and components of the providing higher educational institutions` competitiveness system are examined. The necessity of strategic planning of educational institution development is substantiated. Intensifying of competitive activity requires from higher educational institutions the creation of mechanisms of strengthening of their positions over the educational market, that`s why the research of innovative directions and tasks of the process of strategic higher educational institutions development are actual for reforming of modern educational system of higher institutions. The content of the stages of strategic management is exposed, in particular: of strategic analysis, strategic choice and the realization of strategy.
Ключевые слова: competitiveness of higher educational institutions   the competitive activity   strategic planning   strategic analysis   strategic management  
Данные для цитирования: The essence and components of the providing higher educational institutions` competitiveness system are examined, Humeniuk Iryna Leontiivna , Voloshchuk Maryna Borysivna . THE CONCEPTUAL PRINCIPLES OF STRATEGIC MANAGEMENT BY COMPETITIVENESS OF HIGHER EDUCATIONAL INSTITUTIONS (66-70). Восточно Европейский Научный Журнал. Экономические науки. 2020/04/16; 55(3):66-70.

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